As much as I hate him he is kind of a marketing genius. Tesla is such a big company, not because they are superior cars, but because Elon marketed himself as a visionary of the future, got a large fan base of techbros then marketed Tesla stock to those tech bros and finance bros as a great investment because his super genius future cars are going to change the entire world.

And the investors don’t care its all hyperbole, false promises and market buzzwords, as long as the line goes up they continue to invest, thus making Musk richer.